PPC Advertising for Lawyers
When done right, pay-per-click advertising for lawyers can deliver effective results in the form of high-quality leads at a low cost. With the evolution of search results, the focus on advertising keeps increasing; while SEO remains important, PPC is something your business can leverage for growth.
At Superior Lawyer Marketing, we create Adwords campaigns that help our clients jump to the top of Google search result pages. We design personalized campaigns for your legal practice to make sure your business drives quality leads that convert. We also track every lead to help you calculate your return on investment.
Improved visibility
Investing in a pay-per-click campaign is a surefire way to get your business in front of your target audience. PPC advertising focuses on the awareness phase of the marketing funnel to get high-quality leads to notice your brand.
Quick results
One of the most important benefits of PPP advertising is that you get instant results upon launching the campaign. Once we set your campaign up, you can see your traffic and business increasing overnight. However, you must keep collecting valuable data and improving the performance of the campaign to get desired results over time.
Granular targeting
With PPC advertising, you can deliver targeted messages to your customers based on their preferences, online activity, and behavior. PPC service prioritizes audiences at a time when they are likely to make a purchase. Moreover, it allows you to connect with specific groups of customers based on demographics like age, gender, location, etc.
Low entry-barrier
A paid marketing technique like PPC offers step-by-step guidance to make it easy to get started. This means you can get your PPC campaign up and running in no time even if you are behind your competitors.
PPC Campaigns That Deliver Results
We strive to help lawyers with every type of pay-per-click advertising including image and banner ads as well as retargeting campaigns. We work with our clients to understand how many leads they want to attract every month and then set a realistic budget and manage the campaign for them.
Google Adwords
We work to convert your landing page into a powerful lead-generation tool with Google Adwords. Superior Lawyer Marketing does not impose any long-term contracts, hefty setup fees, or minimum ad spend requirements on clients. A Google Adwords campaign can be effective at helping you appear on top results and increasing the lead traffic to your business.
Google Retargeting
By keeping track of your site visitors, we can put online ads to improve engagement with your business. We also place CTAs and ads within targeted demographic groups to make sure every penny you spend delivers results.
How Superior Lawyer Marketing Makes a Difference?
We are a results-driven service that relies on facts and data to make decisions. We have extensive experience managing PPC and thus possess a basic understanding of what works for lawyers and what doesn’t. Despite our expertise, we keep testing our assumptions to make sure we always employ the best idea.
Apart from our experience, we provide:
Responsive Reporting
We provide comprehensive reports you can view on any device to get an overview of the most important metrics for your digital marketing.
Conversion Tracking
We can track conversions to targeted keywords to ensure that the spend is allocated to the right areas driving leads to your legal practice.
Phone Support
You can always contact us to talk to our specialists who will answer all your concerns and queries regarding your PPC advertising campaign and Google Adwords account.
Superior Lawyer Marketing is experienced in developing and managing successful Google Adwords campaigns for legal businesses. Contact us for more information about creating an effective PPC advertising campaign!